OpenAI adds business profiles so firms can be found inside ChatGPT

single source· 1 articles · confidence: low · first seen 2026-11-10 18:49 UTC

What this means for you

Nothing to act on yet: no pricing, no availability date, no statement of how profiles are ranked or whether placement can be bought. If discovery inside ChatGPT becomes a real channel, those ranking rules are the thing to watch.

OpenAI has begun adding business profiles to ChatGPT, part of a set of features intended to let companies present themselves inside the chatbot and be found through it. TechCrunch characterises the direction as OpenAI pushing ChatGPT toward consumer discovery — the role a search engine plays — rather than answering questions alone. The report carries no dates, prices, eligibility rules or list of participating businesses, and no separate OpenAI announcement is in the material summarised here.

Key facts

  • ·OpenAI has rolled out business profiles as part of a set of new ChatGPT features. source
  • ·The features are described as aiming to make ChatGPT a consumer discovery engine for businesses. source
  • ·The report gives no pricing, launch date, eligibility criteria or list of participating businesses. source

What the sources say

  • TechCrunch AI — Treats the profiles as OpenAI building a consumer discovery channel, without dates, prices or eligibility detail.

Sources

The original reporting. Follow these — they did the work.

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